Preface
There are a lot of exciting ideas for the travel and hospitality sector's future. Regardless of their size, players in the tourism industry are making significant progress in developing more inclusive, environmentally conscious, and egalitarian methods to travel the world. Recreation, leisure in five-star hotels, and luxury travel were all common in the classical world. However, things have changed since then, and a new type of tourism and hospitality has emerged where visitors actively and meaningfully engage with a country, city, or specific location by learning about its history, people, culture, cuisine, and environment. The theme of “Tourism and Hospitality Management: A Modern Fusion of Sectors” suggests that the book explores how the tourism and hospitality industries are converging and overlapping, leading to new business models and customer expectations. This edited book will provide a holistic understanding of the interconnections between the tourism and hospitality sectors, emphasizing how these two industries collaborate and complement each other in the modern business landscape and offer up-to-date insights into the latest trends, challenges, and opportunities in both the tourism and hospitality fields, showcasing how modern management practices address these dynamics. This book will also guide professionals and students in crafting effective management strategies that align with the evolving demands of the tourism and hospitality industries, taking into account technological advancements, changing consumer behaviors, and global market shifts.
There are many topics included in this edited book, including the relevance of fusion with 21st-century tourism perspective, i.e., new wine in the old bottle, new forms of tourism in the next-normal (post-covid era), use of various technologies like virtual reality and artificial intelligence in today’s era and its impact on tourist experience, integrating tradition and innovation within tourism and hospitality experience, balancing growth and sustainability, India's expanding E-Tourism sector, developing the age of Smart Tourism and many more chapters.
This book is the meticulous effort of many minds from India, Sri Lanka, Turkey, Bangladesh, Malaysia, China, and Argentina. We would like to thank all the contributors for their hard work.
Anukrati Sharma
Department of Commerce and Management
University of Kota
Kota, Rajasthan
India
Shruti Arora
Modi Institute of Management and Technology
Kota, Rajasthan
India
&
Santus Kumar Deb
Department of Tourism and Hospitality Management
Faculty of Business Studies, University of Dhaka
Bangladesh